These are explanations and solutions for IB past papers, not the official version. For official papers, you can go to IB Follet or access them through your school.
These are explanations and solutions for IB past papers, not the official version. For official papers, you can go to IB Follet or access them through your school.
These are explanations and solutions for IB past papers, not the official version. For official papers, you can go to IB Follet or access them through your school.
These are explanations and solutions for IB past papers, not the official version. For official papers, you can go to IB Follet or access them through your school.
02 Hours
100 Marks
Calculator NOT allowed
IB BUSINESS MANAGEMENT HL, Paper 1, May, 2007, TZ0, Solved Past Paper
Master the 2007 IB May for Paper 1 Business Management HL with examiner tailored solutions and comments for TZ0
Question 1 [Explained]
This question involves understanding the dynamics and potential conflicts between different stakeholder groups within a company, Gladrags Ltd. Stakeholders can include employees, shareholders, suppliers, local government, customers, and others. Each group has its own interests and priorities, which can sometimes lead to conflicts. Additionally, the question asks for a decision-making framework to guide the company in its future strategic direction.
Question 1 [a] [Explanation]
This question asks you to explain the possible areas of conflict between any two stakeholder groups in Gladrags Ltd. Stakeholders are individuals or groups who have an interest in the company's activities and outcomes. Conflicts can arise when the interests of different stakeholders clash.
Question 1 [b] [Explanation]
This question asks you to prepare a decision-making framework to support Gladrags Ltd in its development of a future strategic direction. A decision-making framework is a structured approach that helps organizations make informed and effective decisions by considering various factors and alternatives.
Question 2 [Explained]
This question revolves around understanding the target markets for two different clothing ranges offered by Gladrags Ltd, a company that has recently introduced a new exclusive designer range called 'Sassy' created by Saswati. The question also delves into the different buying behaviors of consumers in these target markets and the role of market research in the development of the new brand.
Question 2 [a] [Explanation]
This part of the question is divided into two subparts. The first subpart asks you to identify the target markets for the traditional clothing range and the new exclusive designer range created by Saswati. The second subpart requires you to explain the different buying behaviors of consumers in each of these target markets.
Question 2 [a] [i] [Explanation]
Identify the target market for the traditional clothing range and the target market for the new exclusive designer range created by Saswati.
Question 2 [a] [ii] [Explanation]
Explain the different buying behaviours of consumers in each of these target markets.
Question 2 [b] [Explanation]
Analyse the role of market research in the development of the new 'Sassy' brand.